CalybeeStan Store and Linktree alternatives for coaches who take bookings
Summarize with ChatGPTPerplexityClaudeGeminiGrok
On this page
For many coaches, the link in their Instagram or TikTok bio is the whole shop: a free call, a session, maybe a package. Stan Store and Linktree are the two names everyone starts with. They are built for creators selling products and links; if what you sell is your time, the details that matter are different.
The short answer
- Choose Calybee if people mostly book calls, sessions, packs or memberships from your bio, from $19 a month.
- Stay on Stan Store if digital products and courses are most of your sales, from $29 a month.
- Use Linktree's free plan if you only need a tidy list of links.
Side by side
| Stan Store | Linktree | Calybee | |
|---|---|---|---|
| Price, billed yearly | $300 a year (Creator), $948 (Creator Pro) | Free; $7, $14 or $30 a month | $19 a month, 7 days free |
| Price, monthly | $29 or $99 | $9, $17 or $35 | $24 |
| Built around | Digital products and courses | Links | Bookings |
| Booking calendar on the page | Yes, for calls | Links to a booking tool | Yes, the page can open on it |
| Packs and memberships | Payment plans on Creator Pro | No | Packs and memberships, sessions counted |
| Intake questions and agreements | Not on its pricing guide | No | Questions and a signed agreement |
| Reminders and rescheduling | Not on its pricing guide | No | Up to five reminders; clients move or cancel by your rules |
| Digital products and courses | Both | Products on Pro | Digital products; no courses |
| Payments | No transaction fee | 0% fees from Pro | Your own Stripe or PayPal, 0% commission |
| Grows into a website | A store page | No | Yes, on the same plan |
Prices from Stan's pricing guide and Linktree's US pricing page on 4 November 2026.
1. Calybee
Best for: coaches whose bio link is mostly bookings
Calybee's link in bio page is built for someone selling time:
- The calendar on the page, with times in the visitor's own time zone, in 12 languages
- A free call, sessions, packs and memberships paid at booking into your own Stripe or PayPal
- Your links and socials on the same page, with real platform logos
- A WhatsApp or message button for people who want to ask first
- Reviews asked for after each session and shown on the page
- Digital products and gift cards beside the sessions
- The Bee builds the page from a sentence and changes it when you ask
Where it falls short: no courses, no marketing email campaigns, no affiliate links, and reminders by email only.
2. Stan Store
Best for: creators selling digital products and courses
A store in your bio: digital downloads, courses, lead magnets, email, and calendar bookings for calls. Creator is $29 a month; Creator Pro ($99) adds payment plans, unlimited email and pixel tracking. No transaction fees on either.
3. Linktree
Best for: a simple list of links
The free plan covers unlimited basic links and email sign-ups. Paid plans add design, analytics and selling, from $7 a month billed yearly. Booking happens in whichever tool you link to.
What a link in bio that books looks like
- One line on who you help, not your job title.
- The calendar or the free call first, so the most common action is one tap.
- Your paid options next: a single session, a pack, a membership, with prices.
- Two or three reviews in your clients' own words.
- Then the links to your podcast, YouTube or newsletter.
Want the full site later? See nine coaching website examples.
Questions people ask
How much does Stan Store cost?
Stan's Creator plan is $29 a month or $300 a year, and Creator Pro is $99 a month or $948 a year, with no transaction fees on either. Creator Pro adds payment plans, unlimited email and other selling tools. Checked on Stan's own pricing guide on 4 November 2026.
How much does Linktree cost?
Linktree has a free plan. Starter is $7 a month billed yearly ($9 monthly), Pro $14 ($17 monthly) and Premium $30 ($35 monthly). Selling with 0% fees starts on Pro. Checked on Linktree's US pricing page on 4 November 2026.
What is the best link in bio for a coach?
If people mostly book calls and sessions from your bio, pick one where the calendar is on the page and packs or memberships can be paid there: Calybee does that from $19 a month. If you mostly sell digital products and courses, Stan Store. If you only need a list of links, Linktree's free plan.
Can a link in bio page grow into a full website?
On Calybee, yes: the link in bio is one kind of page, and the same account can add a booking page or a whole website later, on the same plan, without moving anything.
Calybee is our product: your website, booking and payments in one, from $19 a month. Try it 7 days free.
Other products' prices are from their own pricing pages on 4 November 2026; check them before you decide.